Avoid Losing Profits Before It’s Too Late With Online Crisis Management
With our experts and years of experience in online crisis management, we are the right choice to handle your crisis through online crisis management and get you to the other side unscathed.
Trusted by international brands of all sizes:
We know how difficult it is to deal with an online crisis. Worry not! You are not alone in this and don’t have to go through this alone. We will work alongside you before, during, and after the crisis while mitigating the severity of the crisis and continuing to monitor the situation as your business starts to recover. Here’s where crisis management comes in handy, and at the same time, you will better understand the importance of crisis management.
Planning & Strategy
Communication
Online Intervention
Repair & Restore
As we have established, there is no one-size-fits-all approach to fixing a damaged online reputation. At Gain Reputation, we offer strategic crisis strategies to manage any potential harm that could tarnish the organization’s reputation.
We have set up a communication plan that involves these points:
Guidelines for identifying the type and magnitude of a crisis.
Roles and responsibilities for every department.
A communication plan for internal updates.
Up-to-date contact information for critical employees.
Approved processes for messaging posted on social media.
Any pre-approved external messages, images, or information.
What is Crisis Management And How Do You Know When An Issue Can Be Considered An Online Crisis?
It’s not an online crisis if someone is tweeting about how McDonald’s ice cream machine is not working or someone leaves negative comments under a brand’s Facebook post. So, how do we know when an issue can be a type of crisis, and what is an online crisis?
Online crises are situations where the reputation of a brand, person, or company has been damaged and there is a need for immediate response. The damage can be caused by many things: product recalls, leaked documents or emails, CEO resignations, or anything else that could lead to a negative perception of that company or individual.
The first step in identifying an online crisis is to ask yourself: "Is anyone talking about this?" If so, who is talking about it? Are they talking positively or negatively? How many people are talking about it? What are they saying? What impact could this have on my brand?"
Your stakeholders, customers, prospects and industry’s reputation will be affected when a crisis strikes.
We are happy to share with you some of the customer testimonials we have received on our online crisis management.
“Their team is knowledgeable, professional, and reliable. They helped us strategically tailor our communication efforts for crisis challenges and developed a plan that disclosed current and potential threats. The team was always available to answer our questions and address our concerns throughout the process.”
“I found the most impressive thing about them is their eagerness and willingness to help. There was never an issue about hearing back from them; we had open communication 24/7.”
“The team has been amazing in helping us navigate this difficult time. They have gone above and beyond in providing support throughout this process!”
Build resources
Improves company morale
Create a communication culture
Identify potential threats
Here's our proactive approach
- We will discover and identify key issues and opportunities.
- We will define by mapping stakeholders, channels and conducting content audits.
- We will deploy different brand platforms and engage stakeholders.
- We will develop communication and crisis plans according to your needs and promote diversity and inclusion on brand platforms.
- We will calculate and asses the crisis by reviewing events and identifying broader implications and potential.
- We will conduct company due diligence and convene a crisis response team.
- We will engage and act by drafting key messages and creating and implementing stakeholder-specific communication matrices such as messages, materials, and channels.
- We will analyze and adapt to ongoing developments by monitoring ongoing situations, iterating responses, and creating ongoing coordination with a crisis team.
- We will review damage control needs by debriefing and revisiting the overarching brand and communication strategy.
Here's our reactive approach
Unsure of what it is? Yes, but don’t know where to start? Gain Reputation has you covered. Our crisis experts will examine your vulnerabilities and construct a crisis plan for your company to respond to any situation. A good crisis plan can help avoid or rapidly resolve unfavorable events online.
Online Reputation Building
Our reputation management services will leave no stone unturned in their efforts to improve your company’s image across all digital platforms. From removing negative content to managing positive content, we will do everything we can to ensure that what people see when searching for information about your company is the best version of yourself.
Online Crisis Preparedness
We work with our clients to create a strategy that accounts for every possible scenario, including how they will respond to social media, comments, press releases, and other potential crises.
Online Reputation Repair
Whether you are an individual, brand, or website, we know that a bad reputation can be devastating. We have seen it happen to all kinds of people and businesses – even some of the most successful in the world. That is why we have developed a team of experts constantly working to repair identities, brands, and websites damaged by negative online information. Our experts will work tirelessly to identify the source of the negative information and devise a solution-oriented plan to address it.
Online Crisis Management
Your company’s future is at risk when a crisis occurs. The best way to safeguard your company’s future is to implement an effective crisis management strategy before a crisis occurs. We can help you develop a crisis management strategy for your organization, people, and operations. We understand that every company is vulnerable to incidents, and when these situations happen, it is important to have the right tools to manage the situation effectively.
